Adventures in Advertising. A weekly editorial cartoon written by Tom DelMundo.
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Thursday, October 28, 2004

Lick Bush T-Shirts



So I was visiting my Grandma and walked by this line in front of a shop
in Union Square. The line went out the door and around the corner. It
wasn't for concert tickets or a autograph signing. It was for a video
game: Grand Theft Auto 4.

This is one of the first times I've seen a line for a video game
outside of Japan or which didn't include a photo-op with a porn star.
Looks like TakeTwo Interactive's stock will be doing well this year.